Copywriter

Writes persuasive content for advertising, marketing, and digital media.

DegreeSelf-taught

Also known as

Content WriterCreative WriterBrand CopywriterUX Writer

Essential Skills

Long and short-form copywritingSEO and digital content optimisationBrand tone of voice developmentHeadline and concept ideationEditing and proofreadingAudience research and targeting

Good to Have

Conversion rate optimisation (CRO) writingEmail marketing automation copy

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